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Rohan

Kumar

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02 - Selected Brand Projects

Rainbow Six Siege

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Not many brand managers get to work on a game they've logged 2,000 hours in. I did. One of gaming's most iconic tactical shooters. Two seasons. One membership. Millions of players. I spent six months inside the brand machine of Rainbow Six Siege. Here's what I shipped

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03 -
Creatives Lab

Welcome to the Lab. This is where I synthesize high-end creative strategy with generative AI to bypass traditional production bottlenecks.

From mecha-jewelry specimens to hyper-realistic fashion avatars, this is the future of the 8-second hook.

LATEST

Latest

Latest

Lifestyle Fashion Ad

Fully AI generated end-to-end AI social media ad produced for EasyBuy Fashion Brand

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LATEST

Latest

Latest

LATEST

Latest

Latest

Cinema

On a dull Wednesday, you’ll find me in the seats with the best view at the local indie theater, treating my movie pass like a VIP ticket to my favourite dimension.

Global Culture & History

I’m a professional "vibe-hunter" who treats every city street from Paris to Bengaluru like a living museum, constantly scouting for the next great visual story and learning every single thing I can about the place

Rock & DnB Techno Music

I’m a firm believer that the right heavy bassline can solve any creative block. A great concert is an instant core memory that I love to collect.

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AI & Emergent Tech

My browser tabs are a chaotic-but-organized playground of prompt engineering with the latest mode launch, where I spend my time teaching AI to create new concepts or apps for my eternal quest to OPTIMIZE

Thrifting & Styling 

I treat thrift bins like digital archives, hunting for that one  garment that turns a standard outfit into a high-fidelity fashion statement.

Gaming

When I’m not building brand strategies, I’m leading a bomb defusal on Rainbow Six Siege or Valorant. If I prefer a bit of sanity , I am curled up, frustrated but satisfied with the latest Soulsborne title.

Adventure Sports

If it involves high-velocity kinetic energy and a mild risk of a bruised ego, I’ve probably tried it because life is better when the wind is in your hair

Concept

Whether it’s a space-age jewelry line, a gritty graphic novel, or a viral tech launch, my brain is a 24/7 "Idea Laboratory" that won't stop .

04 - H O B B I E S

04 - Timeline

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